Saturday, October 19, 2013

MARION RURAL CARRIER ASSOCIATE INSURES NEW REVENUE

Marion Rural Carrier Associate Jeleisha Bell

Young, fresh, outgoing, always smiling, motivated.  That’s how the Marion Postmaster Darla Hart, and Customer Service Supervisor Chris Richmond describe their new RCA, Jeleisha Bell.  And with less than 2 months on the USPS rolls, Jeleisha has already proven she’s a real go-getter!

After hearing a stand up talk about Every Door Direct Mail, Jeleisha mentioned the advantages of the service to one of the customers on her route, Darren Clark’s Shelter Insurance Agency.  She gave him one of her Rural Reach lead sheets, and encouraged him to contact the Marion Postmaster, if he thought the service would fit his needs. 

As it turns out, Every Door Direct Mail was a perfect match for the customer.  But he wanted to go a bit bigger, expanding his EDDM mailings into Tennessee, as well as East Arkansas.  Thanks to the Rural Reach lead system, the customer was matched with a Sales representative from Tennessee, who assisted him with all the details. 

Bottom line, this young woman’s initiative turned into $19,000 in new revenue for the Postal Service.  And although the motto is from a different insurance provider, everyone agrees the customers on Jeleisha Bell’s route are “in good hands!”

Contributed by Patti Robinson

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