Friday, December 14, 2012

A WIN FOR MAYNARD RURAL CARRIER MAUREEN VAN WINKLE
AND THE US POSTAL SERVICE



MAUREEN VAN WINKLE WITH THE EDDM FOR JOHNNIE'S AUTOMOTIVE
 Maureen Van Winkle's Rural Reach submission resulted in new, monthly revenue for the Maynard Post Office.  Officer-In-Charge Roger Smith and Maureen worked together to educate John Conway of Johnnie's Automotive about the benefits of utilizing Every Door Direct Mail to promote his business.  After the first mailing, Mr. Conway had hard evidence that EDDM works; within three hours of the mail being delivered he received numerous calls and had 8 new appointments. 

Mr. Conway plans to mail every month, adding the PO Box customers to his mailing and advertising new monthly specials, he is sure to realize more new business. 

The average new revenue  for the Maynard Post Office will be approximately $128.00 a month. "This may seem like a small amount to some people", stated Roger Smith, OIC, "but the way I see it, pennies add up to dollars."

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